Rewards your customers get with a phone number
Customers type their phone number at the register and the reward comes off the sale. Altria funds the tobacco discounts, and you add offers of your own.
Just a phone number
No app and no card. Customers type a phone or loyalty number at the register.
Altria-funded discounts
Tobacco discounts funded by Altria come off the sale at the register.
Your own offers
Add store offers of your own alongside the tobacco discounts.
Inside your register
Works with Verifone Commander and Gilbarco Passport, during the normal sale.
What you get
How a reward works
The customer types their phone number at the register, and the reward comes off that sale, right at the counter.
- No app to download
- No card to carry
- No points to track
Tobacco discounts Altria pays for
Altria funds the tobacco discounts, and you choose the store offers that sit beside them.
- Altria-funded tobacco discounts
- Store offers you choose
- A daily limit for each number
Built for your register
Advantage Loyalty works inside the sale on Verifone Commander and Gilbarco Passport, so rewards happen in the normal checkout.
- Verifone Commander
- Gilbarco Passport
- Set up by our team
Questions and answers
Do customers need an app or a card?
No. They type their phone number at the register, and that is all.
Is it a points program?
No. Rewards are discounts taken off the sale at the register, not points to save up.
Who pays for the tobacco discounts?
Altria funds the tobacco discounts. Store offers are yours to choose.
Which registers does it work with?
Verifone Commander and Gilbarco Passport.
From the blog
Article
Loyalty programs for convenience stores that customers actually use
How to run a convenience store loyalty program people actually use: a phone number at the register, a few simple offers, and tobacco loyalty that follows the rules.
Guide
Loyalty programs for small stores: how to plan, price and run one
How a small store can plan a loyalty program that pays for itself: the goal and the reward, the cost, sign-ups at the counter, the rules on texts, privacy, tobacco and SNAP, and measuring it.
